Top Ecommerce Companies in the USA (2024)
Total ecommerce sales in the United States of America exceeded $1.1 trillion in 2023, after an 8.9% increase from the previous year.
If you’re considering starting an online business there, you need to better understand the market, starting with identifying the biggest sources of online sales. In other words, you need to know what the top ecommerce companies in the USA are. Here’s a breakdown of the largest ecommerce companies in the USA, ranked by their online sales.
10 biggest ecommerce stores in the USA: table
Ecommerce store |
Retail ecommerce sales in 2024 |
1. Amazon |
$492.23 billion |
2. Walmart Inc. |
$94.11 billion |
3. Apple |
$41.69 billion |
4. eBay |
$33.93 billion |
5. The Home Depot |
$22.51 billion |
6. Target |
$21.01 billion |
7. Costco |
$16.06 billion |
8. The Kroger Co. |
$15.47 billion |
9. Best Buy |
$14.21 billion |
10. Chewy |
$12.83 billion |
Largest ecommerce companies in the USA (2024)
1. Amazon ($492.23 billion)
Amazon is not just the largest ecommerce company in the USA but also the top ecommerce company in the world by market value. In 2024, Amazon's retail ecommerce sales in the USA are anticipated to reach a staggering $492.23 billion.
As the company continues to innovate with its vast product selection, fast delivery, and customer-centric approach, analysts predict that Amazon's sales growth will continue, with forecasts suggesting a 9.9% increase in its retail ecommerce revenue in 2025.
2. Walmart ($94.11 billion)
The largest retailer in the US, Walmart is also among the largest ecommerce companies in the USA. But despite ranking second, its projected retail ecommerce sales of $94.11 billion in 2024 account for less than one-fifth of Amazon’s.
Walmart continues to expand its online presence and sales year after year by offering a wide range of products from groceries to electronics. Its omnichannel strategy, which combines online and offline sales, has been key to its success.
3. Apple ($41.69 billion)
Apple, with expected ecommerce sales of $41.69 billion in 2024, is a dominant force in the USA’s market. As the most valuable brand in the world and the only one valued at more than $1 trillion, Apple continues to attract consumers with its innovative products and strong brand loyalty. The company's online store is a major revenue driver, selling everything from iPhones to MacBooks and accessories.
4. eBay ($33.93 billion)
eBay, a pioneer in the online auction space, is expected to generate $33.93 billion in retail ecommerce sales in 2024. The platform remains popular for its wide variety of products, including collectibles, electronics, and fashion.
eBay's unique selling model, which allows both individuals and businesses to sell directly to consumers, continues to attract millions of users. In fact, recent eBay statistics reveal there are more than 130 million eBay users worldwide.
5. The Home Depot ($22.51 billion)
The Home Depot rounds out the five largest online retailers in the USA, with online sales expected to reach $22.51 billion in 2024. The home improvement company's robust ecommerce platform offers a wide range of products, from building materials to home appliances, making it a go-to destination for DIY enthusiasts and professional contractors. The Atlanta-headquartered company also ranks among the most trusted brands in the USA in 2024.
6. Target ($21.01 billion)
With an anticipated $21.01 billion in ecommerce sales, it should come as no surprise that Target is also one of the major online selling platforms in the USA. The company has successfully integrated its online and in-store shopping experiences, offering services like same-day delivery and curbside pickup. Target’s focus on exclusive brands and competitive pricing has helped it maintain a strong online presence.
7. Costco ($16.06 billion)
The seventh-biggest online retailer in the USA is Costco, known for its membership-based warehouse model. In 2024, the company’s online sales are projected to reach $16.06 billion.
Widely considered to be one of the top department stores in the country, the retailer's ecommerce platform offers everything from groceries to electronics, often in bulk quantities. Costco’s strong brand reputation and value proposition continue to drive its online sales growth.
8. The Kroger Co. ($15.47 billion)
The Kroger Co., another large grocery chain in the USA, ranks eighth on this list of the top ecommerce companies in the USA. The company is set to record $15.47 billion in ecommerce sales in 2024, after heavily investing in its online grocery business, offering delivery and pickup options to meet the growing demand for convenience among consumers.
9. Best Buy ($14.21 billion)
Leading electronics retailer Best Buy follows in ninth place. In 2024, analysts predict the company will generate $14.21 billion in online sales.
Best Buy’s focus on technology and consumer electronics continues to make it a favorite among tech-savvy shoppers. The Minnesota-based firm is also projected to be one of the fastest-growing ecommerce companies in the USA this year.
10. Chewy ($12.83 billion)
Chewy, a company specializing in pet supplies, completes the list of the 10 biggest ecommerce companies in the USA, with an expected $12.83 billion in sales. The company's user-friendly platform, coupled with its strong customer service and wide range of products, has made it a leader in the pet care industry.
Together, the online sales of these top ecommerce companies in the USA add up to $764.05 billion.