How Many People Use LinkedIn? (2019–2028)
Ranked among the fastest-growing social media platforms, the professional networking site LinkedIn is widely used for its ability to connect individuals and businesses globally.
The latest data shows that the number of LinkedIn users has grown steadily over the past few years, as LinkedIn remains highly relevant for job seekers, recruiters, and businesses aiming to connect and expand their reach. According to a ranking of LinkedIn users by country, the United States is home to the largest number of LinkedIn users. But just how many people use LinkedIn globally, and how has the platform’s user base evolved in recent years?
LinkedIn user statistics: takeaways
- LinkedIn’s user base is set to reach 770.97 million in 2024, with projections indicating it will grow to 942.84 million by 2028.
- The US is LinkedIn’s largest market, with 240 million users in 2024.
- Despite a minor decline of 2.9% in 2022, LinkedIn experienced a 4.2% recovery in the number of users in 2023.
How many LinkedIn users are there worldwide: table
|
Year |
Number of LinkedIn users |
Annual change |
|
2019 |
644.06 million |
|
|
2020 |
700.71 million |
+8.8% |
|
2021 |
736.90 million |
+5.2% |
|
2022 |
715.88 million |
-2.9% |
|
2023 |
745.84 million |
+4.2% |
|
2024 |
770.97 million |
+3.4% |
|
2025 |
792.53 million |
+2.8% |
|
2026 |
811.49 million |
+2.4% |
|
2027 |
828.43 million |
+2.1% |
|
2028 |
942.84 million |
+13.8% |
How many people use LinkedIn: 2019–2024
So, how many users does LinkedIn have?
The latest LinkedIn user statistics indicate that the platform has experienced substantial growth in recent years. Starting in 2019 with 644.06 million users, LinkedIn’s total users grew to 700.71 million in 2020, an increase of 8.8%. By 2021, the user count reached 736.9 million, representing a 5.2% increase.
In 2022, there was a slight dip to 715.88 million, marking a 2.9% decrease. This is the only annual fall expected in the forecast period of 2019 to 2028. The platform quickly bounced back in 2023, rising by 4.2%, to 745.84 million users. In 2024, LinkedIn’s user count reached 770.97 million, reflecting a 3.4% growth, demonstrating the platform’s ability to regain momentum and attract a growing number of professionals.
The steady increase in the number of users on LinkedIn highlights its strong presence in professional networking. LinkedIn user growth is driven largely by the platform’s global reach and its widespread use among professionals looking for networking and growth opportunities. Increasingly, it’s also become popular for businesses seeking to expand their reach. LinkedIn is currently used by 37% of marketers and ranks among the top social media marketing platforms.
How many people use LinkedIn: 2025–2028 forecast
The number of LinkedIn users is expected to continue growing steadily over the next few years, with projections indicating there will be 792.53 million users in 2025, an increase of 2.8%. By 2026, the user count is expected to reach 811.49 million, accounting for a growth of 2.4%, followed by 828.43 million in 2027, an increase of 2.1%.
A significant leap is projected in 2028, with LinkedIn expected to reach nearly 943 million users, representing a 13.8% increase and solidifying its position as the leading professional networking site worldwide.
With LinkedIn’s total users approaching the one billion mark toward the end of the decade, it’s clear that the platform’s influence and reach will only continue to expand. However, knowing how many users LinkedIn has isn’t enough to craft an effective marketing strategy. Arming yourself with an understanding of its demographics—both age and gender—and how the platform is used can provide deeper insights.